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Apr 17
How to make Zora for everyone again?

The last big Zora update caused a lot of controversy in the community. After talking to both supporters and detractors, I think I've come to a conclusion on what change could preserve the huge benefits of the update, bring back the feel that artists loved, and make Zora more accessible to the masses.
Thanks to Jesse, Jacob, Steen, TylerInternet, and the artists in the Zora Tester Chat for your diverse perspectives.

The latest update has created an attention market for each piece of content in your feed, which is cool and allows you to abandon the old web2 models.

Spark is the perfect unit to represent your attention.
The more Sparks a content gets, the more users see it.
The coins you get for your attention are a good tool that fairly records everyone's contribution to the success of the content.
Attention can flow from content to content, this is already implemented.
This looks like a very reasonable mechanism for forming a feed and evaluating content, but everything changes if we add $ to the interface design. Then everything starts to be perceived as trading and speculation, and not a fun social activity.

Solution: remove capitalization and trading volume in dollars from the interface. Use only attention units - Spark. Let people Spark it, not Buy it.

In web2, people do not see the financial indicators of publications, they see units that demonstrate the amount of attention paid - likes and the like. I think that leaving the external mechanics similar, but changing its essence is the solution.

Let traders use the tools that are designed for this, and Zora concentrates on art, content and attention.

So, when browsing the feed, users should not buy content, they should give it Spark so that the content shines.
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📶 7 comments
Ty so much
Really great photos!
Thank you for showin love on my image!🤞🏽
I’m completely new to this like only one week no lie and I find it ver risky but I only bought 2k coins and not I’m at 120k sparks and I just traded and posted but other than that I am a newbie was rec by a friend and would suggest anyone to come on here and trade it’s almost risk free no lie
True, trading is fun especially if you are crypto native. But for some newbies it may be scary
I liked the ideas but you can’t say trading isn’t fun either
Loved this, I would like to try this… the “buy” button being switched for “spark” would be cool
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