BUY SMART
CHOOSE WELL
KEEP COUNT
ONLY OWN ONE
MAKE IT LAST
RESEARCH
NOTHING WITHOUT STYLE
ALTERATION OVER NEW
BUY ONE, LEAVE ONE
INVEST ≠ SPEND
LIKE IT ≠ OWN IT
BUYING = LUXURY
CONSISTENCY = HARMONY
YOU = WHAT YOU OWN
SUSTAINABILITY = CHOOSING NOT TO BUY

DON'T LIKE IT, DON'T BUY IT